Mark McGuinness | Creative Coach | Since 1996
Coaching for ambitious creative professionals
Photo by michale Conventional marketing wisdom says you should be 'customer focused' and do your best to satisfy consumers' wants and needs. But it's a different story when it comes to creative …
Continue Reading about Should Artists Give the Audience What They Want? →
Photo by tj scenes It's notoriously difficult for artists and creatives to critique their own work - we put so much of ourselves into it, we find it hard to achieve the necessary critical …
Continue Reading about Three Ways to Assess Your Own Creative Work →
Writing my own poetry and books, and coaching hundreds of creative professionals over the years has taught me a lot about what it takes to get original work done in the midst of the demands and …
Continue Reading about Time Management for Creative People – Free E-book →
I'm very pleased to share with you this interview I recorded with Tina Brazil, People Director of the digital marketing agency Profero. In 2006 Profero won a Special Award for Most Innovative …
If you've ever had one of those days where your to-do list is longer by the evening than it was in the morning, this post is for you: Avoid the 'Sisyphus Effect' of Endless To-do Lists. It's the …
Another entertaining post from Cat Wentworth about putting my Time Management for Creative People series into action. This time she's talking about the dangers of distraction: For instance, I get …
Continue Reading about Time Management: Distractions, Distractions →
