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“If you’re a creative director like me, it’s a must-read.”
Full review.
Tim Siedell, Fusebox“The kind of reading that should be required for new supervisors as well as those in the creative professions.”
Steve Roesler, Roesler Consulting Group
Coaching hundreds of creative professionals has taught me a lot about how to get outstanding performance out of people at work.
I’ve condensed what I’ve learned into an ebook that you are welcome to download and share: How to Motivate Creative People (Including Yourself).
If you are a leader, manager, director or coach…
This motivation training e-book will help you:
- Understand how motivation affects creativity
- Get better work out of creative workers – without a bottomless budget
- Avoid (inadvertently) crushing people’s motivation
- Use rewards effectively
- Understand and influence many different types of personality
- Facilitate collaboration
If you are a creative person (however you define that)…
The motivation training ebook will help you:
- Understand your creative process
- Develop your talent
- Find more satisfaction in your work
- Influence other people
- Develop your influencing skills
Topics covered include:
- What makes creative people tick
- Why motivation is crucial to creativity
- Why you can’t motivate anybody – but what you can do instead
- What Iggy Pop can teach you about management
- Why offering rewards can kill creativity
- How to write 47 novels before breakfast
- Why some people seem so weird – and how to deal with them
- The positive side of peer pressure
The e-book is published under a Creative Commons licence, which means you’re welcome to download and share it on a non-commercial basis, provided you keep it in its original format and credit me as the author. (NB the images are governed by separate licenses — please see the copyright notice on page 2.)
If you enjoy the e-book, please feel free to pass it on to friends and colleagues who may find it of interest.
Matt Kreiling says
Thanks for the e-book. The curling analogy and the anecdote about Trollope are great, and the list of questions to ask at the end rock.
Matt Kreiling’s last blog post..Chris Hardwick is not a pernicious onion-eyed nut-hook
Dal Wolf says
Mark, Thank you for providing this consolidation of information/theory.
Being at a fork in the road, I find this very useful.
Many Thanks,
Dal
Mark McGuinness says
Thanks guys, glad you found it useful.
Julio Silveiro says
Brilliant work. Can we talk about publishing it in Brazil (I mean hard copies)? Can I motivate you on sending me an email?
all the best
Mark McGuinness says
Julio, you’re a master of motivation! 🙂 E-mail on its way to you…
Jack Burres says
I’ll check it out, thanks. Hope this ebook helps my motivation cuz I feel like sh*t the last few day (mainly because of the financial crisis)
Jack Burres’s last blog post..The New York conspiracy
Steve Roesler says
Mark,
As a corporate performance consultant with a highly creative background and another business (voice artist) that runs full time, kudos for synthesizing theory into perfectly understandable–and accurate–information for everyone. This is the kind of reading that should be required for new supervisors as well as those in the creative professions.
You’ve used your knowledge and experience really well on this one. Take a bow.
Steve Roesler’s last blog post..“Happy Face” Performance Reviews Zap Everyone
Mark McGuinness says
Thanks Steve, coming from someone with your understanding of both management and creativity, that really means a lot.
Vikas says
hi. I like the practicality that you use to define and elaborate motivation. More than interesting. Beautiful work done by you. I think i can use it for my presentation that I am suppose to give next week. However I wanted to have a word with you in term of any other intriguing facts that I can share in the class of 15 people and leave a more mesmerizing effect. Talk about my career, I am a trainer. i also would like to become motivational speaker for big corporates. See if you get time to help me more….
Mark McGuinness says
Thanks Vikas, feel free to e-mail me if you have any questions.
Kabir Iliyasu says
Mr Mark,
As a sales coach i find all your material as food to my mind. Everytime i read them i get a new inspiration. Hope to invite you to my country very soon.
Mark McGuinness says
Thanks Kabir, very glad to hear it!
rupesh maslekar says
hiiiii i am very motivated and happy after reading your books…. mail me if you spare the time …. and send me ebooks of you for more motivation to my life…….. thanks & HAPPY NEW YEAR MY DEAR FRIEND………
nikhil says
Thanks for the e-book. The curling analogy and the anecdote about Trollope are great, and the list of questions to ask at the end rock.
edwin giraldo says
I’m having some trouble downloading this, I wonder if it’s my work conection or if the link is broken?
I hope I get to read this!
Bev T says
Hi, Would love to read this but where the heck is the download link? Is it still available?
Thank you.
Mark McGuinness says
The download link is in the article. Here it is again for convenience.
sam says
Thanks for these ebooks. Glad to find simple to read and highly informative and educative HR materials on your site.
Mark McGuinness says
My pleasure!
Margarett Giampietro says
Well, if you are a creative person you dont neet any suport like that 🙂 , usually you are motivated yet.
Mark McGuinness says
Yes, creative people have a lot of intrinsic motivation – there’s a whole chapter about this in the ebook. AND I’ve met plenty of creative people who have become demotivated: poor management is one of the most common causes.